A Leap Towards Progress: PM Lays Foundation for Rs. 2,000 Crore AMRUT Projects in Solapur, Maharashtra

Prime Minister Narendra Modi on Friday laid the foundation stone of eight urban development projects under the Atal Mission for Rejuvenation and Urban Transformation (AMRUT) scheme in Solapur, Maharashtra. The projects, worth around Rs. 2,000 crores, aim to improve the water supply, sewerage and drainage systems in the city.

PM Modi also dedicated to the nation more than 90,000 houses completed under the Pradhan Mantri Awas Yojana (Urban) in Maharashtra. He also distributed the first and second instalments to 10,000 beneficiaries of the PM Street Vendor’s Atmanirbhar Nidhi (PM-SVANIDHI) scheme in the state.

AMRUT Projects

The AMRUT projects that PM Modi inaugurated include:

  • Construction of 24×7 water supply system for Solapur city
  • Construction of 40 MLD sewage treatment plant at Kumthe
  • Construction of 40 MLD sewage treatment plant at Shelgi
  • Construction of storm water drainage network in Solapur city
  • Construction of elevated storage reservoirs at various locations in Solapur city
  • Construction of water transmission mains from Ujani Dam to Solapur city
  • Construction of jack well cum pump house at Ujani Dam
  • Construction of intake well cum pump house at Ashti Dam

These projects are expected to benefit more than 10 lakh residents of Solapur by providing them with clean drinking water, improved sanitation and better drainage facilities.

PMAY-Urban Houses

PM Modi also dedicated to the nation more than 90,000 houses built under the PMAY-Urban scheme in Maharashtra. These houses are spread across 18 districts of the state and have been constructed at a cost of Rs. 4,500 crores.

PM Modi also inaugurated 15,000 houses of Raynagar Housing Society in Solapur, whose beneficiaries include thousands of handloom workers, vendors, power loom workers, rag pickers, bidi workers, drivers and others.

PM Modi said that his government is committed to providing pucca houses, toilets, electricity connections, water and other basic amenities to the poor as a guarantee of social justice.

PM-SVANIDHI Scheme

PM Modi also initiated the distribution of the first and second instalments to 10,000 beneficiaries of the PM-SVANIDHI scheme in Maharashtra. The scheme provides working capital loans of up to Rs. 10,000 to street vendors to resume their businesses affected by the COVID-19 pandemic.

PM Modi said that his government’s path is ‘dignity of labour’, ‘self-reliant worker’ and ‘welfare of the poor’. He said that the scheme has empowered more than 50 lakh street vendors across the country by providing them with financial assistance and digital payments facilities.

Ram Jyoti

PM Modi also addressed the gathering on the occasion of the Pran Pratishtha ceremony of the Ram Temple at Ayodhya on January 22. He said that he is following the rules and regulations of the 11-day anushthan with utmost dedication and commitment under the guidance of saints and seers.

He expressed happiness that more than one lakh families of Maharashtra will light Ram Jyoti in their pucca homes on January 22 as a symbol of their devotion and inspiration to ward off the darkness of poverty.

He said that he is following the ideals of Lord Ram and ensuring good governance and honesty in the country.

Share:

MORE STORIES

## Navigating the AI Revolution: 5 Trending Google Ads Topics for Marketers As Google Ads continues its rapid evolution, staying ahead of the curve is paramount for digital marketers. The platform’s increasing reliance on artificial intelligence, shifting privacy landscapes, and the introduction of new campaign types are creating a fresh set of challenges and opportunities. Here are five top trending blog topics that delve into the most critical areas of Google Ads today. ### 1. The Rise of the Machines: Mastering AI-Powered Campaign Types Google is unequivocally betting on AI to drive the future of its advertising platform. A key area of focus for marketers is understanding and mastering AI-driven campaign types like Performance Max and Demand Gen. These campaigns automate targeting, bidding, and ad creation across Google’s entire inventory. A deep dive into strategies for providing the right inputs to these “black box” models, interpreting their performance, and understanding how to guide the AI for optimal results is a crucial topic for advertisers looking to succeed in this new era. ### 2. Beyond the Click: Navigating the New Landscape of Measurement and Attribution With the impending deprecation of third-party cookies and a growing emphasis on user privacy, the way advertisers measure success is undergoing a fundamental shift. This has propelled topics like enhanced conversions, consent mode, and the integration of first-party data to the forefront. Marketers are actively seeking guidance on how to implement these privacy-centric measurement solutions to gain a more accurate and holistic view of their campaign performance in a world without granular user tracking. ### 3. Creative is the New Targeting: Leveraging AI for Compelling Ad Experiences In an automated world, the creative has become a key differentiator. Google is investing heavily in AI-powered tools that can generate and optimize ad copy, images, and videos. Blog posts that explore how to effectively use these generative AI features to create a high volume of diverse and engaging ad creatives are gaining significant traction. This includes best practices for providing creative inputs, A/B testing AI-generated assets, and ensuring brand consistency across automated campaigns. ### 4. The Evolution of Search: Adapting to a More Conversational and Visual SERP The traditional keyword-based search is evolving. Users are increasingly employing longer, more conversational queries, and Google is responding with a more visual and AI-driven search engine results page (SERP). This shift requires a re-evaluation of traditional keyword research and bidding strategies. Trending discussions revolve around how to adapt to this new reality, including the role of broad match keywords, the importance of high-quality creative in visual search formats, and strategies for capturing intent in a more conversational search landscape. ### 5. Future-Proofing Your Strategy: The Growing Importance of a Full-Funnel Approach As automation takes over many of the manual levers within Google Ads, the focus is shifting towards a more strategic, full-funnel marketing approach. Advertisers are looking for insights on how to effectively use different Google Ads campaign types to guide users through the entire customer journey, from initial awareness to final conversion and retention. This includes discussions on how to structure campaigns to complement each other, allocate budgets across the funnel, and measure the impact of upper-funnel activities on bottom-line results.

Google Ads is in the midst of a quiet revolution—one driven by artificial intelligence, privacy-first regulations, and a rapidly changing search landscape. For digital marketers,

Send Us A Message